This past December I announced that I was dropping the price of my books to $0.99 to make the books more affordable for everyone. At the time, I had a small following of readers and didn't really anticipate a need to raise the prices again. I promised that I would keep the prices low as long as I could afford it. Unfortunately, I never thought my books becoming popular would actually make everything more expensive.
When I started publishing, I did it on my own with absolutely no help from anyone. I edited my books, answered my own emails, handled Facebook, designed my own website, etc. Sometime later I started to receive help from Lieve with editing and the website. Maura came on board sometime after that and they helped me for free. Thanks to their help and a few other things that I figured out for myself, I was able to keep the price of the books down.
As word spread about my books, things started to skyrocket to the point where I needed a lot more help and I can't possibly accept help for free anymore. It's not right. I had to hire a Personal Assistant to help free up my time and she does a wonderful job. If it wasn't for her, I wouldn't be able to get more than a half an hour of work in a day. There have been a lot of unexpected costs that came along with the sales increasing that I have to cover.
For the last couple of days I've sat at my computer, looking everything over and trying to figure out what I could do to keep the price at $0.99 without risking financial problems for my family and doubling my workload. There's just no way. Without the backing of a publishing house I have to handle everything on my own. Right now the help that I have allows me to work. If I didn't have it, I wouldn't be able to write. It would be impossible.
I'm in the unhappy position of now needing to raise the prices to keep up with expenses and have enough time to actually continue to write. I will be raising the cost of each book to $2.99 to cover the cost of publishing, editing, help and the charitable acts that we do that I absolutely refuse to stop. This change will happen gradually over the next couple of weeks as each book is edited.
There are several of you out there that wrote to me, thanking me for the low price because otherwise they would not have been able to afford my books. I apologize for having to raise the price, but once again I have kept the price set as low as possible. This is not about getting rich, but meeting my financial responsibilities that allow me to write. For those of you who absolutely cannot afford the new price, email me or Christi and we'll see what we can do for you. I will periodically give out a book for free to make up for this price increase.
I apologize for the need to raise the prices. It's not something that I wanted to do or truly anticipated, but it is a necessity. I hope you understand.
Sincerely,
R.L. Mathewson