LinkedIn earns 20x more $ per user than Facebook

With LinkedIn making 20x more money than Facebook per user (as reported by BusinessInsider below),  it’s no wonder that Facebook announced this week plans to produce a recruiting package to rival LinkedIn. The hope is that they can secure some of the lucrative dollars that LinkedIn is raking in. Also, Facebook is aware that LinkedIn is having to rent office space in Sunnyvale for its sales personnel as they’ve already outgrown their Mountain View headquarters. Perhaps they will rent the space from Yahoo? Other business drivers to LinkedIn’s success as reported by Forbes’ George Anders:

LinkedIn’s profits are expected to double this year to $70 million


LinkedIn gets $1.30 in revenue for every hour users spend on site; Facebook: 6.2 cents


Anders describes LinkedIn’s most expensive product offering, LinkedIn Recruiter, as a “Bloomberg terminal” for talent scouts. It costs up to $8,200 a year per “seat,” or user license.


Adobe, a big LinkedIn customer, has 70 seats. At list prices, that’s about half a million in revenue a year from a single client.


LinkedIn’s top salespeople make as much as $400,000 a year selling Recruiter


LinkedIn spends 33% of revenue on sales and marketing

Do you think Facebook can encroach on LinkedIn’s turf? Who will win this digital war?

Jeff Weiner doesn't get as many headlines as Mark Zuckerberg, but LinkedIn's stock price is 3x that of Facebook

 

 

Read more: BusinessInsider

 

[image error]