Hooked and Scrolled

Hooked and Scrolled: Fiction in the Age of the Feed

How do you think the publishingindustry is adapting to the ‘attention economy,’ and how do you feel aboutthose shifts? Are books an antidote to shortening attention spans?

Fiction might be the last quiet act of rebellion.

The publishing industry today is running its own campaign in the “attentioneconomy,” and the product is still—miraculously—selling: books in all theirformats, paper, digital, and audio. But the pitch has changed. In a w...