Unbeatable Leadership: Control the Controllables (Coach BZ x Carson V. Heady)
Excerpt:
Bestselling author and award-winning sales leader Carson V. Heady joins Coach BZ on the Leadership & Success Podcast for a fast-moving conversation about resilience, AI-era selling, servant leadership, and the daily disciplines behind billion-dollar outcomes.
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YouTube: (add link or use the WordPress “YouTube” embed block)Shortcode (optional): IntroductionI’m grateful to Coach BZ and the Maxwell Leadership community for an energizing hour on leadership, mindset, and serving others. We covered the journey from call-center rookie to leading AI-powered transformation—plus the mantras and methods that kept the wheels on during the toughest chapters.
“Control the controllables. Pressure is a privilege. The show must go on.”
Those three lines have powered my leadership through layoffs, reinvention, and the realities of modern selling. Below are the biggest takeaways for leaders, sellers, and anyone chasing impact.
Key Takeaways1) Mindset that Wins (and Lasts)Control the controllables: Obsess over quality, quantity, and consistency of your actions—not outcomes.Pressure is a privilege: High expectations mean you’ve earned the chance to serve at a higher level.The show must go on: When energy dips or conditions change, execute the next right step—again and again.2) Resilience & ReinventionFall hard, learn fast, rebuild stronger. Getting laid off twice became the catalyst for writing, teaching, and leveling up.Do the next right thing: Like climbing a mountain, land the step in front of you—repeat until you’re at the summit.3) Relationships + ReputationEvery meaningful move in my career traces back to relationships—and guarding your reputation with radical transparency.Earn trusted-advisor status by doing the right thing, even when it means recommending a competitor.4) AI in Sales (Human > Hype)Use AI to research, draft, and scale outreach—without losing authenticity.Organizations may need fewer traditional roles, but they still need trusted humans who de-risk decisions and steward change.5) Derisk the Decision (JOLT Insight)Customers fear messing up more than missing out.Widen the coalition, address risk head-on, and show how you’ll support before, during, and after the change.6) Moneyball ProspectingA probability-driven system beats “spray and pray.”Reach wide across the org with relevant, value-first messages; build a groundswell that pulls the deal forward.7) People First, AlwaysLead with Model – Coach – Care.Build a destination team where people feel purpose, valued, safe, and seen.Favorite Moments & Quotes“I’m a nobody who refuses to stay on the mat.”
“Make people feel purpose, valued, safe, and seen.”
“Bad sales leadership creates bad sales culture. People first. Numbers diagnose process.”
Rapid-Fire: Habits & AnchorsDaily anchors: Workout + five non-negotiables before the inbox takes over.Icons at the table: Jesus Christ, Sean Connery, Elvis Presley.One word for leadership: Selflessness.Measure success: Impact and outcomes for others, not titles or trophies.Books & Ideas We MentionedThe Score Takes Care of Itself — Bill WalshMan’s Search for Meaning — Viktor FranklWinning — Tim GroverStart with Why — Simon SinekThe JOLT Effect — Matt Dixon & Ted McKennaWorks by Mark Manson, Jeb Blount, Mike WeinbergA Story Behind the Mantra“Land the step in front of you—over and over.”
During the pandemic and some of the hardest career years, one song became a pre-call ritual: “The Show Must Go On.” It was the reminder to show up with courage, even when depleted. Leadership is performance and purpose.
Give BackMy latest book Unbeatable: The Legend of the Salesman on Fire blends story with lived sales lessons. All proceeds support the Michael J. Fox Foundation for Parkinson’s research. If it helps you and helps the cause, that’s a win-win.
Kindle Unlimited available.Join the ConversationWhat’s one thing you’re grateful for today?Which takeaway will you put into practice this week?Share your thoughts in the comments and tag a leader or teammate who’d enjoy the episode.
Show Notes (Highlights)Gratitude practice and why it mattersThe origins of “control the controllables”Reframing pressure as a privilegeFalling, rebuilding, and climbing againRelationship + reputation as career leverageAI’s role in research, drafting, and scale—without losing humanityDerisking decisions and building coalitionDaily non-negotiables and personal operating system(Add timestamps after you upload the video and note timecodes.)
About the GuestCarson V. Heady is a bestselling author and award-winning sales leader recognized as a top social seller. He leads AI-powered transformation for nonprofits across the Americas and has trained leaders in 11 countries.
About the HostCoach BZ (Bob Fabian Zinca) hosts the Leadership & Success Podcast, part of the Maxwell Leadership family, spotlighting proven principles and practical tools to help leaders grow.
SEO (Optional for WordPress)SEO Title: Unbeatable Leadership with Carson V. Hedy on Coach BZ’s Leadership & Success PodcastMeta Description (≤160 chars): Carson V. Heady on resilience, AI-era selling, and servant leadership. Control the controllables.Slug: unbeatable-leadership-coach-bz-carson-v-headyTags: leadership, sales, mindset, resilience, AI, social selling, gratitude, nonprofit, Coach BZ, Carson V Heady