When is Apple’s iPhone 17 launch event? Date, time, what to expect

Apple’s biggest event of the year is just weeks away. Here’s what we know about the expected September launch of the iPhone 17—and maybe a surprise or two.

The biggest tech event of the year is likely just several weeks away. In early September, Apple is expected to hold its annual event, where the company will preview its lineup of the upcoming iPhone 17 series. For people itching to buy a new iPhone, this event can’t arrive soon enough.