The invisible architects: How can ingredient brands scale?

When you can’t publicly tout your greatest inventions, here are four ways to get the visibility you deserve.

It’s the story as old as (industrial) time. In the design/innovation world, not every great result will carry its maker’s name. There are some notable exceptions. Corning is the widely known supplier of ultradurable glass (Gorilla Glass) used in iPhones, for example. And GORE-TEX is known for premium outdoor gears’ breathable waterproof membrane, a material of choice. But behind most every iconic solution there are scores of silent partners like our own, Chang Robotics, whose involvement may never be known.