Hulu and Disney+ to Launch Unified Standalone App in 2026
After acquiring full control of Hulu from Comcast in June, Disney plans to fully integrate the streaming service into Disney+, with a plans to launch a unified
Disney+ and Hulu streaming app experience that will be available to consumers next year.
“This will create an impressive package of entertainment, pairing the
highest-caliber brands and franchises, great general entertainment, family programming, news, and industry-leading live sports content in a single app. By creating a truly differentiated streaming offering, we will be providing subscribers tremendous choice, convenience, quality, and enhanced personalization,” Disney CEO Bob Iger and CFO Hugh Johnston said in executive commentary along with its third quarter earnings for fiscal 2025. “This will enhance our ability to continue to grow profitability and margins in our entertainment streaming
business through expected higher engagement, lower churn, and advertising revenue potential, as well as operational efficiencies that over time may result in savings that we can reinvest back into the business.”
As part of the integration, Hulu will replace the Star tile on Disney+ internationally starting in the fall. Work is also underway to make various technical improvements in the Disney+ app, including new features and a more personalized home page.
More to come…
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