This company figured out how to reuse glass wine bottles, and it’s reshaping the Oregon wine industry

Dozens of Oregon wineries are bottling their wines in Revino’s signature glass containers, which can be used up to 50 times.

The 2023 Whole Cluster Pinot Noir from Willamette Valley Vineyards has notes of candied cherries, cinnamon, and sweet tobacco. But its defining feature may be its container: a glass bottle designed specifically for reuse. Made by 3-year-old Oregon startup Revino—the first company to launch a reusable glass wine bottle in the U.S.—the Pinot Noir’s green Burgundy-style bottle is sturdy enough that it can be used, sanitized, and refilled up to 50 times.