When to avoid marketing trends

Remember Clubhouse? During COVID, it felt like the next big thing. Invite-only. Audio-only. Live chats with celebrities and influencers. It gave people something fresh when everything else was locked down. But once the novelty wore off—and the world reopened—Clubhouse tanked. It didn’t have the tools most businesses actually need: analytics, targeting, follow-up, or even content that stuck…

Source