Why hiring in-house might be your worst business decision

Skyrocketing costs, slower ramp-ups, and more burnout—there’s a smarter way to scale without the risks of full-time hires.

“We doubled our marketing team, and still fell behind.” That’s what one founder told me in January, frustrated after months of hiring, onboarding, and budgeting…only to lose ground anyway. In 2025, the old formula of “more people equals more results” just isn’t working.