Meet Jaiden Colling: Marketing Maven and Book Enthusiast
Hello everyone! My name is Jaiden Colling and I have been a Marketing Assistant for the Tule Mystery imprint since April of last year. In an average week, you can find me brainstorming, planing and scheduling marketing for our mysteries with the amazing Mia, managing our cozy site, creating content to share on our socials, and handling author communications.
Thank you for having me, Jane!
Questions:
1. What is your favorite part of working with Tule?
This might sound cliché, but it would have to be the people. Everyone is so kind and welcoming, and I feel like I lucked out getting to work with all of them. The authors are gems too. I love being able to help them accomplish their goals and make their release dreams come true.
2. What are some of the challenges/difficulties in working with Tule?
Working remotely! I know, I know—working remotely is the dream for most people, and believe me, I’m so grateful to work from home. The only downside is that I’m a social butterfly. Without going into the office every day, I sometimes end up seeing or talking to just one person all week! Thankfully, it’s my husband, but he might not always share my enthusiasm when I bombard him with a long monologue of everything I did that day the moment he walks through the door. lol
3. What do you specifically like to read, if you have time for pleasure reading?
Anything I can get my hands on! I love all genres and just so happen to be a bookworm (so, basically I’m living the dream working for a publishing house). I can’t help but read more than one book at a time. Currently, I’m working my way through The Queen of Hearts by Kimmery Martin and just picked up Buried by Tule’s very own C.J. Carmichael.
4. What is an accomplishment you’re particul arly proud of? (Could be work-related or not!)
Ever since I can remember, I’ve wanted to work with books. A way to explore newlands, make new friends, and go on adventures—all from the comfort of my home? Sold! It started with reading to younger kids in school, volunteering at libraries, and my mom always encouraging me to read everything. As I matured, my love for books grew. I interned with a book touring company after I graduated high school (at 16), helped edit books, talked with authors, and even became a certified proofer! Every step I took along the way has brought me to where I am today, and I’m so thankful I never stopped pursuing my dream.
On a personal level, the accomplishment I’m most proud of is the incredible blessing of my family. I’ve been fortunate to be surrounded by five generations of strong, wise, and loving women. The youngest is only two, yet I feel so grateful every day to be part of this beautiful legacy.
Each of them has taught me invaluable lessons, offering wisdom, encouragement, and unwavering support. I’m constantly inspired by their strength, and I’m truly blessed to be able to call them my family. To know that the love and guidance I receive is part of something so enduring and precious is an accomplishment I hold close to my heart.
5. You are busy, and Tule isn’t your whole life. How do you juggle it all?
For me, it all comes down to time management. I love what I do, and because of that, sometimes I struggle to maintain a healthy work/life balance. I learned early on that if I finish everything I need to do in a reasonable amount of time, I have the rest of the day to do whatever floats into my head. Also, working remotely gives me the freedom and flexibility my spontaneous planning craves, and on any given day, I can work from a different state, a family member’s house while visiting, or even at a café with a constant stream of coffee coming my way.
How do you manage the work/life balance?
