$TRUMP was just the beginning: The new administration is finding all sorts of ways to cash in

Elon Musk, Sam Altman, and Mark Zuckerberg know that when a president chases a payday this hard, no one has to be shy about following his lead.

At President Donald Trump’s inauguration on Monday, Detroit pastor Lorenzo Sewell took the stage to pray for the incoming administration, peppering his remarks with ham-fisted allusions to Dr. Martin Luther King Jr.’s “I Have a Dream” speech from some six decades earlier. That same day, Sewell—a longtime Trump booster who spoke at the Republican National Convention and hosted the candidate at his church in June—took the logical next step in his quest for conservative influencer superstardom: launch a meme coin and watch rubes throw their hard-earned money at it.