For writers who hate, hate, hate self-promotion

Full disclosure: I received an advance reading copy of this book, but was not asked to supply a review. What you read here is my honest opinion.

Building a Story Brand 2.0: Clarify Your Message So Customers Will Listen by Donald Miller

When this book arrived in my mailbox, I almost sent it straight to the Donate pile. Marketing and/or promoting and/or advertising a product or service boils down to a few suggestions: get the word out to as many potential customers as possible in a way that makes th...