TubbTalk 173: StreamOne®: Transforming Cloud Management for MSP Success and Growth

Sergio Farache is the EVP of Strategy and Global Technology Business at TD SYNNEX. In this interview, he talks specifically about StreamOne®. A cloud management platform, it integrates with your MSP systems to assist you in expanding your cloud business.

An Interview With Sergio FaracheWatch the Video Interview With Sergio Farache

How TD SYNNEX Helps MSPs

First of all, Sergio offers caution on assuming that all MSPs are the same, with the same needs: “So, we quickly learned that we need to offer a solution that can adapt to suit the individual partner. Although the size of the company and the goal is different, what we do is make it faster and easier to reach it.

“So our programme is purpose-built for optimised operational efficiencies to accelerate business growth. That includes white-label services to cover the gaps in the MSP’s own solutions.

And we offer training and support to streamline processes to provide cost effective IT support and infrastructure management to to the clients. Our services are an edge-to-edge portfolio. Why? Because you don’t support MSPs only through software.”

What is StreamOne®

StreamOne® is more than just a marketplace; it’s really a platform of engagement. It offers a level of detail to automation for MSPs, partners and then end users. “Our intention was to address a complete digital journey.

“So onboarding, purchase, management, delivery, and, fulfilment. Because traditionally, distribution has been focused on how to bring value to the partner. But we realised that the real value is in how we can enable the MSP to deliver that value to their end user.

“StreamOne® allows the partner to map the whole journey. So every vendor has a different approach, but at the end of the day, your cloud management will be more or less the same. We want you to have a consistent flow that’s easy to understand and deliver, regardless of the tools you use.”

Why Cloud Management Saves the Money You Lose on Manual Processes

While TD SYNNEX don’t have exact numbers, they do know that manual billing and reconciliation is costly. Sergio explains: “With annual billing, you don’t engage with your customers enough. You contact them once a year to renew.

“But with life cycle cloud management, it’s a subscription or consumption based model. So you need an engine that can manage that capability. Because the MSPs who use this type of platform have three times less customer churn.

“That equals a significant advantage from a monetary perspective. And from a cost reduction point of view, how you deliver solutions is a big factor in how viable your business is – or isn’t.”

How Better Cloud Management Offers New Ways to Present Solutions

We can all agree that in the last couple of years, there has been an increased demand for support with digital transformation. And that’s right across all business types now, not just enterprise organisations.

“So MSPs need to be aware of that shift too. End users now prefer to buy digitally. They don’t want to have to ring up to change how many seats they have in their Office subscription. So you have to offer that if you want to retain their custom.

“We built that in at the beginning. It’s why we created the white label platform directly into the platform. So that’s where you can set up your own store. Add your own branding, create products and services and give the end users those capabilities. Or use our API architecture to do it yourself.”

How MSPs can Make Infrastructure as a Service Easier

StreamOne® had two approaches they could take, and they picked the harder but more valuable one. Sergio says: “The majority of marketplaces let MSPs download information from each vendor and present it to the end user as an invoice.

“But while that might be an easy way to do it, it’s not granular enough. So our design gets right down to the level of usage per service. And we are now capable of offering almost real-time data. MSPs can establish budgets and monitor alerts at the same time.

“Plus, StreamOne® has a unique capability of managing and showing usage. We can do things that Google can’t do. We want to give as much data as possible to the MSP, so they can better serve their customers.”

How TD SYNNEX Help MSPs With Security Operations

The key is not about just monitoring but being able to take action. “We have a solution that’s right for SMBs, because we understand their needs. We don’t have something too complex,” says Sergio. He adds:

“And the other thing we have is a significant security portfolio. We have a Channel Academy, which any MSP can join. It offers a complete certification path that demonstrates you competency once you’ve worked through it.

“It includes a security practice builder so you can look at what security is like within your company and spot vulnerabilities. And of course we help you to resolve that. Our cyber range allows us to test things like cyber hacking in real life, not in a simulator. That gives better results.”

How to Connect With Sergio FaracheTD SYNNEXFollow TD SYNNEX on TwitterLike TD SYNNEX on FacebookFollow TD SYNNEX on LinkedInConnect with Sergio Farache on LinkedInHow to Connect With MeSubscribe to TubbTalk RSS feedSubscribe, rate and review TubbTalk on iTunesSubscribe and rate TubbTalk on SpotifyFollow TubbTalk on iHeartRadioFollow @tubblog on TwitterMentioned in This EpisodeStreamOne®Design software tool: Datech (from TD SYNNEX)MSP technology and IT software: ConnectWisePSA tool: AutotaskDigital software: ServiceNowChannel Academy (from TD SYNNEX)You Might Also be Interested inTop Tech and Insights From the Cloud and Cyber Security ExpoPodcast: Cybersecurity, Phishing and Automated Human Risk Management for MSPsWhat is a Cloud Solution Provider? My Definition of a CSP

The post TubbTalk 173: StreamOne®: Transforming Cloud Management for MSP Success and Growth appeared first on Tubblog: The Hub for MSPs.