[image error]So you just finished writing a book. Awesome–now who are you going to sell it to?
If you’re not published by a major publishing house, chances are you’re going to sell it to your parents, your kids, your neighbors, maybecoworkers, etc.
You won’t, however, be selling it to a massive segment of the U.S. adult population–unless you’ve been building a list.
The power of the list.
The “list,” as it’s come to be known in marketing and advertising circles, is hands-downthe most powerful marketing asset...
Published on May 02, 2012 06:00