When Lego lost its head - and how this toy story got its' happy ending

Five years before we edged to financial catastrophe, an unlikely rehearsal was played out by toy giant Lego. In as long as it takes to develop a new model Star Wars range, it went from massive profit to near-fatal loss. The question is, how did it happen? And more to the point, how did this toy story get a happy ending?

Lego

Minifigure heads on the Lego production line in Billund, Denmark, where two million Lego pieces are made every hour. This machine, one of several similar ones in the factory, ...

 •  0 comments  •  flag
Share on Twitter
Published on December 17, 2009 06:53
No comments have been added yet.


James Delingpole's Blog

James Delingpole
James Delingpole isn't a Goodreads Author (yet), but they do have a blog, so here are some recent posts imported from their feed.
Follow James Delingpole's blog with rss.