AI bots could be a new tool to get people to be open about their feelings

The experiment by two professors at the London School of Economics argues that AI could change the game when it comes to measuring public opinion.

As the legislative election in France approached this summer, a research team decided to reach out to hundreds of citizens to interview them about their views on key issues. But the interviewer asking the questions wasn’t a human researcher— it was an AI chatbot.

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Published on November 24, 2024 12:00
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