Amazon’s health business is coming into focus

Please don’t say the company is trying to fix healthcare. But it’s melding its pharmacy, in-person, and virtual services into something that feels, well, Amazonian.

In November 2021, Neil Lindsay was named to head Amazon’s health business. It wasn’t because of his medical expertise. He didn’t have any. “The reason I’m in this job is because I know how to build things in Amazon,” says Lindsay, who had spent 11 years at the company in marketing roles relating to Prime, devices, and other areas at the time of his appointment.