Why Freelance Editors Should Write a Business Plan

Although I’ve been a freelance editor for two decades, 2018 was the first year I had thought about a business plan—never mind trying to write one. My plan was simple: Sell writing and editing services to businesses and collect the money. Track and report my business expenses, and pay my taxes. That’s it.

But in the previous couple of years, my marketing plan had gotten stale, and I had felt more than a little burned out of social media. I wanted to reinvigorate my marketing so that I could ke...