Not a Gold Rush – The report of the Taleist Self-Publishing Survey 2012

Dave Cornford and I are thrilled to be able to publish — self-publish of course — Not a Gold Rush, the report from the Taleist Self-Publishing Survey that was run in February 2012.

We collected the responses to up to 61 questions from 1,007 self-publishing authors.

The answers gave us demographics (age, sex, location etc.), how long respondents had been writing, how many books they’d self-published, where they got outside help, and how much they were earning, along with a multitude of other information.

For the last few months we’ve been working with that data to report on information like:

What the top earning self-publishers have in common
What marketing seems to be working
How much the average self-publisher is earning in royalties
What types of outside assistance really make a difference

The report is divided into six chapters, and you can see a breakdown of them here.





Where to get the full report
The report, Not a Gold Rush, is available exclusively from Amazon.
You do not need a Kindle to read an ebook from Amazon. Under its promise of “buy once, read anywhere”, Amazon provides free apps to read Kindle books on computers, smartphones, and tablets. These can be downloaded from Amazon here.

If you would like to know why we launched exclusively with Amazon, click here.





Infographics

Andrew Brown of Design for Writers has come up with these stunning infographics to illustrate the survey. They’ll give you a flavour of the sort of analysis included in the report.