Markus Kerkhoff could have listened to his gut feeling, trusted his intuition or been guided by his experiences. The 52-year-old could have consulted colleagues or drawn up a pros and cons list. After all, it was about people, their work, their future! But when the entrepreneur replaced the project managers in his teams over the past three years, he relied not so much on human skills, but on software .
Kerkhoff has been managing the family business Poppe and Potthoff in Werther near Bielefeld since last year. The company has been manufacturing special pipes for combustion engines and diesel injection systems since 1928. Today, the group also develops systems for e-mobility and hydrogen technology. “For this technological change, we also needed a structural change in the company itself,” says Kerkhoff.
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Published on April 03, 2024 16:01