His Blog Post Made $466 Profit in 7 Days via Facebook

Hasib AlicSerial Entrepreneur $466 profit in 7 days Published April 1, 2024 by Fardeen KhanReviewed and edited by Niall Doherty

Hasib Alic tweets…

Facebook arbitrage is working really well, just like in the old days.

We spent $127 in the past 7 days to boost this article on Facebook and made $593 on Mediavine. That’s a 360% ROI.

(Mediavine = Premium display ad network.)

Per Hasib’s bio, he and his team are…

Managing a portfolio of 20 content sites with 15M+ visits a month.

He also runs Strevio, which offers…

A centralized dashboard to easily track, analyze, and report on the performance of Facebook pages.

Hasib goes on to lay out how he achieved that $466 profit on one article in 7 days

(He doesn’t reveal his website or the exact article, btw.)

The first key is choosing the right article to promote

1. Log into your Strevio account, select the timeline for the last 2 weeks, and sort your best-performing posts by number of clicks.

2. Check the CTR for those posts. It’s a really important metric.We look for a CTR of 5%+ to make sure the arbitrage works.

3. Visit your Mediavine/Raptive dashboard and review the RPM of these posts. It needs to be at least $30 to be effective. The higher, the better.

Hasib uses his own paid tool (Strevio) for steps 1-2, but you could probably use Facebook’s own analytics for free or another FB analytics app instead.

Next step is to create a Facebook ad to promote your article

Hasib’s tips…

1. Standard link posts are the best for arbitrage

2. Target the US audience, ages 30 and above, and use really broad interests within your niche

3. Set a daily budget of $10

4. Track performance daily, comparing earnings on Mediavine against what you’ve spent on FB ads. If you see a positive ROI, gradually increase your daily budget, but do so cautiously, with a maximum of 50% daily budget increase.

5. Scaling can be approached in two ways: either increase the budget on one post or create multiple posts to boost. Both methods are effective.

I thought the days of Facebook arbitrage for bloggers were long gone, but apparently not.

And given Google’s recent updates and rise of AI, it makes sense for bloggers to diversify their traffic sources and not be so dependent on search engines.

Lastly: how about turning this idea into a service business?

Reach out to some established bloggers you like and offer to run Facebook ads for them, following Hasib’s tips above.

If they’re hesitant, tell them they only need a budget of $10/day for the ads, and you could work for free until they see results. Or figure out some kind of profit share

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