The Nostalgia Jukebox Effect

Nostalgia for pre-Ground Zero pop culture is a subject that comes up a lot on this blog. Pining for the awesome 80s and rad 90s is such a defining feature of Generation Y that this cohort is almost solely responsible for the glut of Teenage Mutant Ninja Turtles retro action figures and G.I. Joe pre-faded tee shirts. Ys based their identity on the entertainment product they consumed in their…

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