Coming event: Science Communication in Vienna

The Vienna Science Ball announces:

Vienna (OTS) – The Science Ball is entering the home stretch: two weeks before the major event, the final preparations are being made to delight the audience with scientific and artistic performances on January 27th….

Another premiere will take place the day before the ball: Marc Abrahams [pictured here] will give the very first Vienna Lecture on Science Communication under the title “ Why communicate science?” The setting is the ÖAW campus in the center of Vienna. Abrahams, creator and Spiritus Rector of the legendary Ignoble Prizes, was already a guest at the premiere of the Science Ball in 2015. On January 26, 2024, at the invitation of ÖAW President Heinz Faßmann and ball organizer Oliver Lehmann, he will analyze the purpose of science communication – introduced by Matthias Karmasin, Director of the Institute for Comparative Media and Communication Research (CMC) at the ÖAW and the University of Klagenfurt.

The starting point for the lecture is scientific skepticism, as recently documented again in the OeAW’s science barometer . The reaction of universities and researchers to do more education and communication is understandable. But Abrahams – a globally recognized pioneer of contemporary science communication – goes beyond this and asks: Why do we need science communication? How is science communication different from communication about other topics – and should it be different?