Art, Alembic, and brewing in Baroda
THE SINGER LATA MANGESHKAR (1929-2022) has only ever appeared in one advertising film. It was for a medical product, a cough syrup, called Glycolin. This stuff was manufactured by the Alembic pharmaceutical company of Baroda, founded in 1907. In 1960, it was the first company to manufacture penicillin in India. Under the leadership of the Amin family, Alembic produces a wide variety of pharmaceutical products.
The company owns a huge ‘campus’ in north Baroda. This has been named Alembic City. Part of it, which contains repurposed former factory buildings, has been developed to create an art hub, which has been named Alembic Art District.
Alembic Art District The Art District contains a museum that illustrates the history of the Alembic company. Other buildings house artists’ studios. These are given free of charge to selected artists who have applied for them. There is also gallery space.
A food court has been created. Nearby, there is a good Japanese restaurant (called Bento B). Next door to this is The Brewery.
Those who are familiar with Gujarat will know it is a teetotal state – sale and consumption of alcohol is forbidden. So, what is with The brewery? Well, it is a brewery, but alcohol is not brewed here. It is a kombucha Brewery. We sat in the stylish restaurant within The Brewery, and enjoyed the best kombucha I have ever tasted.
Like the Tate Modern and the Battersea Power Station, both repurposed former industrial sites, Alembic Art District contains remnants of its former existence. However, the resulting environment that has been created is much more delightful than the two places in London mentioned above.
