Keywords on Amazon

Although I didn’t know it a dozen years ago, keywords are search terms: words that somebody searching for information or, for example, a book on a particular topic would use. I thought they were just key words: words that described my book or other project. For example, I marketed my early reader Waltur Buys a Pig in Poke, with several keywords in mind: pig, bear, horse, idioms, language. These were animals that appeared in the book, and concepts within the book. But what worked back in 2005 is ...