Solving the Engineering Strategy crisis.

These are speaking notes for my October 4th, QCon talk in San Francisco.
Slides for this talk.

Over the course of my career, I’ve frequently heard from colleagues, team membersand random internet strangers with the same frustration: the company doesn’t havean Engineering strategy.I don’t think this problem is unique to Engineering: it’s also common to hearfolks complain that they’re missing a strategy for Product, Design or Business.But, whereas I don’t feel particularly confident speaking ...