An Object at Rest from James W. Ziskin

The business and creative sides of writing can feel like being on a teeter-totter. How do you manage to keep a balance?

 

The simple answer is that I don’t keep a balance. Over the past few years, any energy I might have felt for the business side of writing has evaporated. It’s hard enough to find the time and the inspiration to write, let alone to come up with new ideas to promote my career.

 

As part of my self-promotional strategies, I used to attend writer conferences every year. Bouchercon, Le...