Record Label fakes Golden Hour

I love music. I particularly love piano music, so I’ve been obsessing about a song called Golden Hour by JVKE. It’s all over Youtube, and the hype is immense, but today, I stumbled across proof that the marketing of the song, at least, is fake:

I learned the piano for ten years so I understand what the expose is talking about. Once you get into the debunking though, anyone can see the proofs piling up, one after the other.

Don’t believe me? Watch this ‘live’ performance:

At 2:30-ish JVKE stands and moves away from the piano to sing, but the piano keeps on playing…

So what? Performers have been lip-syncing for decades, right? Yes, but they all have to do a real live performance eventually, and that’s when you hear what they can really do.

Just once, I’d like to hear/see JVKE play the song he composed…for real. Even if it doesn’t sound as perfect, even if he makes mistakes, even if he’s nowhere near as good as he’s made out to be…I’d still like to see it for real.

The Youtuber – Klavier lernen [learn piano] – says that he believes JVKE is very talented, and I do too, but for whatever reason, the record label that picked him up and created this online marketing campaign did not think his playing ‘live’ would be good enough. So all the candid camera type stuff we see on social media is fake.

I hope JVKE goes on to have a long, successful career, but I won’t be buying his song because I will not support the bastards who believe that fake is fine if it makes money. News flash…no, it isn’t.

Meeks