A Tried & Tested Way To Go Viral

I noticed two similar tweets going viral the other day…

@itsPaulAi: 8 things impossible on ChatGPT but that Bard can do (for free)@moritzkremb: 10 things you can do with Bard that aren’t possible with ChatGPT

The tweets were posted about 4 hours apart.

I’m not sure if the second guy got the idea from the first. But even if @moritzkremb is a copycat, he still got 4+ million views and probably 1000s of new followers 📈

So while his tweet may not have been original, it worked.

It’s probably the most reliable strategy for going viral: find some popular/trending content, then leverage it to gain some attention for yourself or your business 😎

You can do that by…

Creating your own version of whatever’s trendingResponding with a hot takeRepurposing the content for a different format/platformCreating a clever meme on the topicEtc.

Anyway, those tweets got me thinking about the top 10 most visited websites in the world (source)…

Google.comYouTube.comFacebook.comReddit.comAmazon.comYahoo.comTwitter.comWikipedia.orgWeather.comInstagram.com

(Okay fine, I left out two from that list, because they’re a bit naughty 🙈 and I didn’t want this email to end up in your spam folder.)

For most of the sites above, there’s a way to see what’s trending on them…

Google TrendsYouTube TrendingFacebook & Instagram Hot Topicsr/popular and Subreddit StatsAmazon Best Sellers and Trending Products in May 2023Twitter Trends (log out to see worldwide)

If you’re a content creator looking to grow your audience (especially on social), it might be worth spending some time looking through those resources each week, and planning your own content accordingly 🧐

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Published on May 15, 2023 06:18
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