When Your Time and Effort Amount to Nothing

I’ve created 4 animated shorts now and have yet to receive the audience I was hoping for. I can’t say I’m surprised but I remain determined. I’ve identified the bottleneck in the creation process – the building and programming of new characters. By resisting the urge to create multiple face & body perspectives I can expedite the process. By reusing characters that are already drawn and programmed I cut this stage of the process out entirely.

I feel 2 short videos each week is a reasonable goal. I can create one short from start to finish within 24 hours, but that’s also using each hour that I’m awake.

There’s no doubt in my mind that the key to moving forward and expanding my audience (I should say finding one lol) is to improve on all things SEO related.

I watched a great video this morning that discovered the 3 emotions that drive clicks –

CuriosityFearDesire

The video, which I’ll link to below, recommends curating your title to suit one of those emotions. My latest animated short was about an interview with a CIA agent that refuses to answer even the simplest of conspiracy questions. I had a difficult time finding a proper title, so I initially went with “CIA agent reveals classified information.”

After educating myself on the emotional drivers of clicks, I knew I had to change that. Now it’s titled “Every “Former CIA” Interview. I feel that makes the content more relatable to a consumers experience. I think it creates more curiosity in the viewer.

I have watched several other videos related to search engine optimization and am building a library of ideas to make my videos reach their target audience. One common theme that relates to writing, drawing, music, and all things artistic is that it is so easy to complete a project that absolutely nobody even sees. Nothing is more discouraging than working your ass off for weeks, months, or even years, all so that your creation can sit on a shelf and gather dust. I feel it is wise to remind ourselves that a creative work that has not been seen is neither a failure nor a success. It is waiting for judgment, which can only occur if you get it out there.

Don’t ever buy the lie that your endless strife is meaningless. When you arrive at your destination you will realize it was your meritless pursuits that fueled your engine.

@tmwfilmproductions

Every “Former CIA” Interview #Animation #southparkedit #Bigfoot #fbiagent #Cartoon #adultswim #smalls #podcastclips

♬ original sound – TMW Productions – TMW Productions