Sell More Books with Targeted Cover Copy

I recently posted an article about how target audience should influence your book’s cover copy, aimed at nonfiction authors. But novelists and memoirists also need to know how you can sell more books with targeted cover copy, meaning that you are providing an intriguing summary of your book’s plot and themes that takes your target audience into account.

Before we dive in, a brief note on why I’m lumping fiction and memoir together, even though memoir is nonfiction.

Memoir is a story about ...