The Power of Building Your Own CNN: A True Story of Attention Economy and Insane Summit Connections

Photo by Rubaitul Azad on Unsplash

“In a world where influence and exposure hold increasing power, it has never been easier to create and build platforms with impact.”

Telegram is a platform that I use regularly and where I built my own tech-realted channel. (if you’re into Telegram channel read my post “How to Master the Numbers Behind Your Telegram Channel: The Complete Guide for Telegram’s Statistics”)

With over 4,800 members, the exposure received on the channel is substantial. In 2022, the total views for the channel were 1.6 million. This is a significant asset in the world of attention economy, especially considering that 25% of the subscribers chose to receive updates through Push notifications, adding a “live” dimension to the communication.

Here’s the interesting part — In 2018, I received a message from someone high up in the technology industry asking me to share an update on the channel about the president of Samsung’s visit to Israel.

This was a surprising visit and fresh news that few knew about, and the individual wanted the targeted exposure. As the gatekeeper of the channel, I saw the value in sharing this update with my community.

The message about Samsung President surprising visit that started this crazy story

Twenty minutes later, I received a request from a representative of the government ministry to connect the president of Samsung with the Prime Minister, Benjamin Netanyahu, for a meeting.

And so, I found myself acting as a mediator between Jerusalem and New York to coordinate this summit meeting. Although the connection didn’t work out for various reasons, it was an incredible experience to be a part of a rare communication between two powerful individuals.

In a world where influence and exposure hold increasing power, it has never been easier to create and build platforms with impact. That’s why it’s important — even necessary — to take control and build your own CNN, to manage the arena, and to direct, create, and control the attention of others. Sometimes, those others are significant players in their own right.

If you have any questions on this topic, I’d be happy to answer.

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