What's up, Jeff?

You've surely noticed a majorrenewal to my main novel 'Feeding the Urge'. New cover (admit it, it's a badassrestyling), larger page count, and interior design. But why?Simple, my creative side wonagainst the marketing one.
In origin, Feeding the Urge (an 80,350words novel) had a paging of 296. Browsing among similar books, I found that mybook had to compete with cheaper comrades (most were around 8 to 12 bucks for apaperback). Being new to the self-pub market, I decided to change the fonts andstyle to lower the number of pages and had it sold at a competitive price of $10.00.Nonetheless, times are changingand readers, too.70% of American readers downloadtheir books on portable electronic devices (Kindle, Nook, iPads, etc.) mostlybecause of cheaper prices (with promotions you can even get free e-books) and storagecapacity. The same trend goes on in the UKand Germany.However, I'm a big fan of printedpaper; love holding in my hands a physical copy, sniffing its aroma and lookingat it standing on a bookshelf.
Two weeks ago I received a copyof Feeding. And was immediately disappointed.171 pages of tightly fittedwords, each one stumbling on the other, with readability deign of a legalagreement document. The cover looked cheap, out of a copy shop.Had I spent seven monthsconceiving my monster to have it look-like sh@t?No way.My artist side kicked in; I sedatedmy creature and had it again back at surgery. New cover, a more professional interior,added an introduction, an author biography, and general editing of the frontmatter. Then, I went for the meat. Returned the fonts to Times New Roman (12points, bold), added a blank page after each chapter; allowing the story toflow more fluidly, and finally won against a personal curse (the first line ofmy novel always came out corrupted by Word, no matter how many times I hadcorrected it, this darn 'auto-correct' typo kept showing in all versions).I took some rest and that's whenmy marketing side blew in.'Now it's going to cost more! Nobody's going to buy your book when theycan get novels at 10, even as low as 7 bucks,' it whispered.So what?I don't care. That's my baby lying on the trestle table; I promised it a great look and all the skills and attitudeit deserves. Let it cost 100, I don't give a fart. Nobody's going to buy it?Whatever.They'll buy the eBook version(less than a cuppa coffee at Starblokes, if you ask), they'll pirate it,they'll do whatever they want. I want my physical copy to look good; as good asone of Crichton's trade paperback, as good as a real damn book, not somethingout of the corner copy shop.'You'll have to order another proof copy,' protested Market-Head.I'll do. I want it. I want mybook to look perfect; for me and my readers. Listen, you logical-minded number-crunchingfiend, there are people out there who care for a nice-looking book. Should theylike my Kindle or Nook version, they will buy it in physical form. Becausethat's what I do when I really enjoy a book; I want it to touch it.Maybe, no one is going to pay 15bucks for my paperback edition right now, but in the near future, when I'm surethey'll do, I want them to get in their hands a paragon of the paper industry,something I want to be proud of. So shut up and lemme work.
Feeding the Urge is now as itshould have been from start: 300 pages long, with all the right info at theright place. Buy it or don't buy it, I like itthat way.
Paperback For those curious about the 'First Line Curse', here's how it goes:
'Somewhere, beyond a wall of made of Reason and surrounded by a trench dug out of Ignorance, lays another world.'Five editing of it and always there, mocking me after each upload. Yet, finally I won (I checked it, it's no longer there!)