How New Balance Amplifies Black Voices Through Design | Fast Company

'In the wake of the BLM movement, Black employees at New Balance started an employee resource group called Black Soles to foster a supportive and impactful space for Black employees. This propelled the external campaign, 'Conversations Amongst us,' with Chicago-based designer Joe Freshgoods. The sneaker and apparel line honors the Black community and shares stories of the Black experience. Our host Chris Denson finds out more.'