Lessons not worth learning.

A few weeks ago I had a call with a startup founder who was frustrated with their team. The team kept getting distracted by interesting work, and was avoiding the most important work to move the business forward. Was it possible to build a team that simply does the important work without getting distracted by more interesting or energizing work? Why can’t you build a team that operates rationally to the businesses interests rather than their own?

My advice was that there are basically two paths ...