The New Search Landscape

When you think of search engines and the Internet, it's hard not to think of Google (and not much else). When you think of Google, it's also hard not to think of the classic children's tale, The Little Engine That Could.

When Sergey Brin and Larry Page incorporated Google as a business in late 1998 out of a friend's garage in Menlo Park, Calif., there is no way they could have envisioned what the company would become. Beyond being worth billions of dollars, beyond its 20,000 employees...