3 Ways to Gain Influence Online (That You Probably Haven't Thought Of)
[image error] 3 Ways to Gain Influence Online (ThatYou Probably Haven't Thought Of)guest post by K.C.Neal
1. Provide OriginalInformation
It seems like everyoneis a content provider these days. It's just so easy to start a blog or throw upa website. But how much of the content out there is truly original and useful?My background is in science and research, so I love data and original research.(Let's hear it for writers who love advanced statistics! Hello…?) Last year, I putout a book blogger survey, and over 70 bloggers responded. One of the mostpopular posts on my blog is based on some of the data from that survey: The One Thing Book Bloggers Hate Most. It's also one of my mostcommented-on non-giveaway posts. For all I know, I'm the only person who's everconducted a survey specifically aimed at book bloggers! That survey gave metons of original information to share. I've written several posts about workingwith book bloggers and doing blog tours, and I've taught a couple of webinarson these topics. Ya see? Originality… authority… influence. Find ways to provide useful, originalcontent, and I guarantee readers will get excited about it and be interested inwhat you have to say.
2. Spearhead anEvent, Group, or Service
Early this year, anauthor friend and I joined forces to create Spread Love, Not Hate, and anti-bullying blog hop event. (Iknow! An event that had nothing to do with my book, or any book, or writing, orpublishing!) One hundred people signed up to take part and blog about bullying,and it was an incredibly rewarding experience. Several people sent me privatenotes about how much it meant to them to be part of Spread Love, Note Hate, andmany of the participants were bloggers I'd never spoken to before. Pick something that's meaningful to you, orprovide something that meets a need or fills a gap.
3. Turn Off theLaptop and Put Down the Smartphone
What?! Yes, I'm sayingit: Step away from the internet. I promise it will still be there when you comeback. One of my goals for 2012 is to do at least one IRL (that's "in reallife") event per month related to my career as an author. So far, I'm keepingup with my goal: I've visited two junior highs and spoken to a few hundredstudents about writing and publishing, and I was a presenter at a localwriters' conference. Plans for more IRL events include a book signing, speakingto a publishing class at Boise State, attending a couple of conferences… andwho knows what other opportunities I'll find. As much as I love my onlinecommunity of friends, nothing beats meeting and chatting with people IRL… andmany of those people will become Facebook friends and blog followers, too. Look for the IRL events, organizations, andspeaking opportunities that are all around you.
I hope I've given yousome fresh ideas for expanding your connections and influence. Please find meonline and say hello:K.C. Neal on TwitterK.C. Neal's FacebookK.C.Neal's Blog

Well I just want to say that this is some great content. KC is an amazing author and a good friend and colleague. My favorite part I'd have to say would be the "IRL" Very interesting and something I will aspire to do as well.
Thanks KC.

Published on April 03, 2012 06:40
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