Journal: Price-point Versus Worth-point
Finally uploaded the improved formatting version of my electric books to Apple, which also means I finally increased the price to match what I had raised it to over at Barnes & Noble and Amazon. Didn't feel right increasing the price before I could get the new files uploaded, which was an option. Price changes can be done through the website. Book files cannot. Go figure. So, there was a very narrow window in which the books were cheaper at Apple than elsewhere.
Still standing by my price increase; even though, I have found books in the $2.99 to $3.99 price range. Still makes me feel a little silly for going with $4.99, but screw it. I'm not jacking the price around. Electric books are still way too expensive. The vast majority of things I am actually interested in reading are still $9.99 or more. Whole thing still makes me freaking angry.
It's got nothing to do with supply and demand. The reason so many books are $9.99 is that is the Amazon pricing structure cut-off. Go above $9.99 and Amazon gets 70% of the price instead of 30%. This is also why you'll find so many $2.99 books. Go any lower and again Amazon takes 70%. The reason I'm pointing out Amazon's pricing structure is because most publishers want a consistent price across bookstores so if you're going to charge $9.99 at Amazon to stay within that 30% window then you're also going to charge $9.99 everywhere else. [...]
