Working With an Indie Bookstore: Interview with Ashley Bohinc of The Learned Owl Book Shop

The Learned Owl Book Shop

Tips from Ashley Bohinc of The Learned Owl Book Shop

As bookstores begin scheduling in-person events, authors are dusting off their special book-signing pens and brushing up on their meet-and-greet strategies.

Doing a book signing is no sure thing when it comes to sales numbers or reader turnout, and any author who expects every event to be an unqualified success is bound to be disappointed.

At the same time, there are tactics that authors can employ to help shift the t...