Stories are a great way to connect with your customer. They can make the ordinary product or service you’re selling extraordinary by adding richness and experience to the sale.
Today’s post is by Paul Smith, thoughtLEADERS instructor and author of Sell With a Story.
In May of 2015, my wife Lisa convinced me to attend a juried art fair with her at Coney Island in Cincinnati, Ohio.
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Published on May 02, 2022 05:00