How to increase Voice over profit without screwing your customers


It’s no secret that we’re in an economic downturn. But frankly, I’m tired of hearing about it. Yes, companies are reducing their advertising budgets and cutting training dollars to save some money. This means less gigs (theoretically) for some voice talent. So if you’re experiencing a slow-down, you might be tempted to raise prices to offset the reduction in income.

Don’t do it. It’s rude.

Rude? What? Think about it. If I went to a restaurant and found that prices had been raised because they said

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Published on February 22, 2009 01:11
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