21 Cold Calling Tips to Keep Prospects on the Phone and Increase Sales

Most sales reps will tell you that cold calling can be difficult. But it can also be a very successful way to gain more leads and increase sales. Especially if you are aware of the best practices and strategies to use.

I’ve called many prospects and I’m going to show you some cold calling tips that make this process much easier.

What Is Cold Calling?

Cold calling is making contact with a prospective customer or client with who you have had no previous interaction before. While we generally t...