A/B Testing

In this article, we will learn more about the famous A/B testing which is an important topic in Data Science to find best performing experiments.

Table of contentsWhat is A/B Teating?Designing an experimentChoosing the metricsDeveloping the experimentAnalyzing results

What is A/B testing?

A/B testing is a famous testing technique used to compare two variants to determine the best of the two based on user experience. It is a randomized experimentation process. The two variants are gene...