The Bored Ape NFT craze is all about ego and money, not art

Eminem has just joined the exclusive club of celebrity investors willing to pay heaps of cryptocurrency for NFTs that are nothing more than derivative monkey cartoons

Bored Ape #79 looks almost as bored as I feel when I think about NFTs (non-fungible tokens) and their supposedly seismic impact on art. My jaw slides, my eyelids hang down and I want to pick lice from my fur.

Even though I can identify with Bored Ape #79, I won’t be buying it, unlike Eminem who has bought another in this highly fashionable NFT “art” brand that looks slightly like him. It’s called EminApe and sports a military-urban peaked cap above its enervated face. He reportedly paid around $450,000 (£334,000) for it.

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Published on January 04, 2022 08:16
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