Trainhugger’s tree planting ambitions

I get a lot of press releases about tree planting. Many of them are for ‘revolutionary’ or ‘game changing’ platforms or apps that promise to plant trees when you do unrelated things online. Sometimes blockchain is mentioned as a way of getting extra attention. They have names likes Treedom, Treely or Treedle. I am sceptical of their claims.

Where are these trees? Since I don’t literally plant them with my mouse clicks, who does plant them? And was that person fairly paid? Who owns the land o...