A Marketing Lesson From The Most Depressing Magazine Ever

IMB_ReadersDigestI'm not really sure when I started getting Reader's Digest delivered to my home, or even if I subscribed to it. I am a sucker for magazines and always have been. So chances are I subscribed thanks to some sort of Grouponesque deal that I found online. Call it a marketing weakness, but if I get a magazine in the mail I can't help opening it. I always flip through - and I look mainly at the advertising.

The problem when I did that looking through Reader's Digest is that I started to get...

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Published on March 07, 2012 05:13
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