Advanced Storytelling Tip: Locate the Small Moments

Here’s an important storytelling tip that will vastly improve the impact of your stories. It’s all about finding the moments.

In my workshops and consulting, people often come up with the broad brushstrokes of a perfectly functional story. The problem is, it’s too broad.

The devil is in the details. And the right details can elevate a good story to greatness.

Go Beyond the Generalities

Common sense suggests that the more general our stories are, the more universal their appeal will be. But i...