The Marketing My Book More Effectively Challenge - Amazon.com

The majority of the books sold by Medusa's Muse are sold via Amazon.com, so on day one of my marketing my book more effectively challenge, I focused there. I quickly discovered that Amazon is still the mysterious, controlling behemoth it appeared to be when I first started publishing books two years ago. I couldn't find a how-to or any kind of guide, so I updated my profile by trial and error.

After signing in, I clicked on "Terena's Amazon.com," then selected my profile. I uploaded a photo of...