Five Marketing Strategies for Montserratian Businesses to Adopt in 2021

Discover Montserrat Editor and Business Strategist Nerissa Golden shares five things that local businesses should do to improve their marketing and increase revenue in 2021.

If I asked you to tell me one ad you remember hearing on the local radio station what would it be? For me, it would be the Ashok Supermarket spot done by calypsonian/songwriter and radio personality in his own right Cepeke and also the Bank of Montserrat jingle sang by Arrow. The first, plays on Ashok’s accent and his friend...